

…we are in business to sustained the temple, add value to our customers
By Mahmoud
ASAD Lubricants, a subsidiary of ASAD Group, is set to commence commercial production of lubricants in Kano, with an installed capacity of 35 million litres annually.
The company, at full production capacity, is expected to produce about three million litres of lubricants monthly for the Nigerian market.
The Managing Director of ASAD Lubricants, Dr Abdullahi Shema, disclosed this while outlining the company’s plans to establish a strong presence in Nigeria’s growing lubricants market.
According to him, the investment is expected to create more than 500 direct jobs for Nigerians.
He added that the project would also generate hundreds of indirect employment opportunities across transportation, distribution, retail, dealerships and maintenance services.
Shema said the company would manufacture a wide range of lubricants designed to meet the needs of motorists, industries and other users across the country.
The products include petrol and diesel engine oils, gear oils, hydraulic oils and automatic transmission fluids.
Others are motorcycle oils and lubricating greases, which the company plans to make available to consumers through its distribution network.
The Managing Director said ASAD Lubricants would leverage the existing business network of ASAD Group to expand access to its products.
He explained that the group currently operates more than 35 filling stations across Northern Nigeria.
According to him, the company would combine the filling-station network with independent distributors, dealers, workshops and other business partners to distribute its products nationwide.
Shema said the company’s entry into the market was aimed at providing Nigerians with locally produced lubricants while contributing to the development of domestic manufacturing.
He said the investment would also strengthen local supply chains by reducing dependence on imported lubricant products and creating opportunities for businesses involved in the sector.
Beyond production, ASAD Lubricants plans to support young Nigerians through technical, vocational and skills-acquisition programmes.
Shema said such programmes would equip young people with practical skills and improve their opportunities for employment within the manufacturing and automotive-related sectors.
He stressed that the company’s investment in Kano reflected ASAD Group’s broader commitment to job creation, industrial development and economic growth.
He said the company was determined to build a sustainable Nigerian brand capable of competing effectively in the domestic lubricants market.
“We are building in Kano, but we are building for Nigeria,” Shema said.
He expressed confidence that ASAD Lubricants would become a trusted Nigerian brand while making a significant contribution to industrial development, employment generation and the strengthening of local economic activities.